Integrated Brand Marketing

More than ever, you must have the right mix of engagement tactics to pull in your audience for the long term. Whether you are launching a new brand or refreshing an original for today’s consumers, we can help you identify, reach and fully engage the people who mean the most to you.

 

Whether you are looking for a comprehensive plan or simply well-crafted content, we can help.

 

Tell us your goals. We'll come back with
a plan to deliver measurable results.

Brand / Corporate Identity       Message Platforms       Earned, Owned and Paid Media       Influencer Identification

Event Creation and Management       Integrated Social Media Planning       Trade Show Exhibit Design / Floor Management

 Public Relations

Public relations has evolved rapidly in tandem with digital marketing, providing many new engagement tools that can be used to shape and manage how others feel about your company or brand. In this rapidly changing landscape, it’s important to target the right mix of channels and tactics to provide
the positive impact you are seeking without
wasting time and money.

 

One size does not fit all.

 

We understand what it takes to break through the communications clutter in today’s noisy world.

Let us get you noticed.

Integrated Marketing / PR Planning       Media Relations       Online Media Kits       Social Media Planning and Content

Spokesperson Training       Community Engagement       Corporate Responsibility

Issues Management & Crisis Planning       Event Planning and Management

 Content Planning & Creation
If you are like most companies, keeping up with the volume of fresh content needed for your many communications channels can get a little overwhelming. If you need someone to relieve some of that pressure, look no further. Great content educates and inspires, telling the world why they should do business with you. 
It requires creativity with a sharp strategic focus 
to reach your key audiences at the right time,
with the right message through the right 
channels to have maximum impact. We’ve developed award-winning materials, from books to blogs, social content to media materials. We can develop an integrated content plan for your brand, or simply focus on producing content that will resonate with those you want to reach.

Blogs, From ideation to Creation       Web Content       Brochures, PDF and Print       E-newsletters       Video / Photography
Presentations / Speeches       Position papers       Bylined Articles / Books

 Employee Relations
 & Engagement

It’s no secret how much your employees impact the success of your business. Are you getting the most from them? The more they understand your company’s vision and business strategy, the more invested they become in your company’s success. Numerous studies have shown that engaged employees, from line workers to sales teams,
are more satisfied with their jobs, more productive
and less likely to leave for another opportunity.

 

Engagement contributes directly to
your bottom line.

 

We also manage employee relations during times of significant change, such as new leadership, mergers/acquisitions and even financial distress situations – all times when communications strategy couldn’t be more critical.

Employee Engagement Plans          Change Management          Employer Branding          Loyalty Programs

Benefits Education          Print and E-newsletters          Events

 Start-ups & Small
 Business Services

Small businesses have many action items on
their plates every day. Often, marketing and strategic communications takes a back seat
to pressing operational and sales concerns.
Yet, an integrated marketing plan is an important
key to profitable growth, impacting everything
from sales to employee retention.

 

If you are a start-up, you may need a basic package of services from brand identification
to an integrated marketing communications
plan based on your goals. As an existing small business, you may be wondering if your marketing efforts are on target, or what you could be doing differently to drive your business forward.
We conduct marketing reviews, make recommendations based on knowledge we
gather, and draw up a comprehensive plan
for you to follow.

 

We can also implement our recommendations,
or help you find and hire an appropriate
person who can.

Marketing Review          Strategic Planning          C-suite Engagement          Employee Engagement / Retention

©2018 LittleWood Group Inc.